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电影,另一种形式。 Cinema, in another form.
A24 用观众能感受的故事在票房上跑赢传统大片厂。A24 outpaces studios at the box office with stories audiences feel.
《过往人生》 1200 万美元成本拿下 4000 万美元票房。《晒后假日》《坠落的审判》皆是证明。Past Lives earns $40M on a $12M budget. Aftersun, Anatomy of a Fall, all proof.
大部分短视频是垃圾。品味市场是开阔的。Most short-form video is slop. The taste market is wide open.
品质,就是新的反共识赌注。我们为算法而打造它。Quality is the new contrarian bet. We're building it for the algorithm.
工具就绪。Talent 就绪。窗口期开了。Tools are ready. Talent is ready. The window is open.
Sora、Veo、Seedance 首次达到可用的电影级质感。AI 不再只是 plausible,而是 cinematic。Sora, Veo, and Seedance hit usable cinema quality. AI is no longer just plausible — it's cinematic.
《哪吒 2》全球票房 $7 亿+。中国动画十年时间证明了世界级 craft。Chinese animation Ne Zha 2 hit $700M+ worldwide. A decade of Chinese animation has proven world-class craft.
中国 animator 月薪是好莱坞 1/5。加上 AI 工具,单分钟成本下降到原来 1/20。Chinese animators earn 1/5 of Hollywood. With AI tools, per-minute cost falls to ~1/20 of original.
钩子 · 张力 · 回报。让 A24 伟大的三幕剧脊柱 — 现在浓缩到 60 秒。Hook · tension · payoff. The same three-act spine that made A24 great — now in 60 seconds.
观众一直奖赏的是情感,不是工艺。AI 抬高了下限;品味抬高了上限。Audiences have always rewarded feeling over polish. AI raised the floor; taste raised the ceiling.
留存率是新的票房。每一条作品都即时告诉我们什么故事打动了观众。Retention is the new box office. Every post tells us, instantly, what stories landed.
一部 90 秒的电影,由 AI 制作,但有 90 分钟电影的力量。 A 90-second film, made by AI, that lands like a 90-minute one.
Talent 在一端。Audience 在另一端。我们让两端相遇。Talent on one side. Audience on the other. We make them meet.
A 15-episode short cinema, not a one-off clip.A 15-episode short cinema, not a one-off clip.
15 × 90 秒 = 约 30 分钟 = 一部短片的体量,一集竖屏的呼吸。 15 × 90 sec = ~30 min = the scope of a short film; the breath of a vertical episode.
三幕剧 → 15 个钩子Three-act spine → 15 hooks. 每集独立,整体成 arc。Each episode stands alone. Together they make an arc.
短剧的产品逻辑,Short drama's product logic, Oscar-short craft. 可以拆成集,可以剪成片。Splits into episodes, cuts into a film.
Episode 1 钩住,15 集 LTVHook in EP 1. 15 episodes of LTV. 比 single video 高 ~8x。~8× the LTV of a single video.
不只是数学。是 courage、好奇心、共情。孩子要的是故事,父母愿意为质感付费。Not just math. Courage, curiosity, empathy. Kids want stories. Parents pay for quality.
家庭、事业、爱情。期望、义务、独立。沉默的精疲力尽。Family, career, love. Expectation, obligation, independence. The quiet burnout.
爱情、梦想、家庭、归属。普世主题,不分国界 — 故事是 therapy,是 belonging。Love, dreams, family, belonging. Universal themes, no borders — story is therapy, connection, belonging.
竖屏电影。A24 的审美,为信息流而生。Vertical cinema. A24 sensibility, made for the feed.
她回到家。她想起了为什么离开。She comes home. She remembers why she left.
三个时区,两种语言,一场分手。Three time zones, two languages, one breakup.
她拿到了大办公室。她仍然不敢告诉母亲。She got the corner office. She still can't tell her mother.
有些东西无法翻译。她还是试着说。Some things don't translate. She tries anyway.
她回家一个星期。
她想起了为什么离开。
She comes home for one week.
She remembers why she left.
预期:200 万 + 播放 · 8%+ 转发率 · 第一天就建立品类权威。Forecast: 2M+ views · 8%+ share rate · category authority on day one.
六个一句话故事。每个 60 秒电影。电影节质感,为算法准备。Six loglines. Each a 60-second film. Festival sensibility, algorithm-ready.
她回家一个星期。又想起了为什么离开。She comes home for one week and remembers why she left.
三个时区,两种语言,一场分手。Three time zones, two languages, one breakup.
她拿到了大办公室。她仍然不敢告诉母亲。She got the corner office. She still can't tell her mother how she feels.
三十,单身,在场唯一没哭的人。Thirty, single, and the only one not crying.
有些东西无法翻译。她还是试着说。Some things don't translate. She tries anyway.
给讨厌数学的小孩讲数学。A math story for kids who hate math.
任何人都能调用 AI 模型。但几乎没人知道,什么样的故事能让拇指停下来。Anyone can call an AI model. Almost no one knows what story will make a thumb stop scrolling.
一个由 A24 风格训练的叙事弧、钩子与情感触发器语料库。其他人没有的品味数据。An A24-trained corpus of arcs, hooks, and emotional triggers. The taste data nobody else has.
大多数创作者为工艺设计。我们为观看时长设计。不同的目标函数,不同的产出。Most creators design for craft. We design for watch time. Different objective, different output.
每一条视频都让模型更锋利。每一位观众都是一票。我们跑得越久,越难被复制。Every video sharpens the model. Every viewer is a vote. The longer we run, the harder we are to copy.
观众投票决定哪部短篇值得变成长片。算法是新的 development office。 Audiences vote on which shorts deserve to be features. The algorithm is the new development office.
懂艺术电影的不懂产品逻辑。懂产品的不懂叙事弧。懂中美桥梁的不懂内容。我们三件都懂。 Cinema people don't get product. Product people don't get arcs. Bridge people don't get content. We get all three.
电影人 · 编剧 · TikTok 产品战略 · BCG · Wharton + Columbia MBAFilmmaker · Screenwriter · TikTok Product Strategy · BCG · Wharton + Columbia MBA
电影创作者 · 编剧 · Stanford GSB · Wesleyan · 前投行Filmmaker · Screenwriter · Stanford GSB · Wesleyan · ex-Investment Banker
它会从 90 秒开始。它会变得更大。 It will start as 90 seconds. It will end up bigger than that.
无论你是创作人才、投资人,还是相信 quality storytelling 的观众Whether you're a creative talent, an investor, or a believer in quality storytelling